The New Air Max 720 – 7 Key New Features!

The 720 is the first full-length lifestyle Air Max unit

Not just for running, the new Air Max 720 is designed to be worn all day, shattering previously held expectations of comfort

The 720 has the new tallest Air unit

Nike have manage to squeeze even more Air into the 720, with an extra 6mm of comfort in the new model, a total of 38mm!

The Most spring of any Air Max shoe

With a huge heel volume displacement, the 720 is maximised for comfort and bounce, acting like a cradle for the foot with it’s 360 degree form.

Its name stems from the visible Air unit

Why 720? It’s because the Unique air unit is now visible 360 degrees horizontally and vertically. Nothing to do with extreme sport!

Designed by Nike, Inspired by Nature

The Northern lights, the radiating heat and glow of lava, the starry sprawl of the Milky Way, sunset and sunrises  –  some of the organic shapes and colours inspiring the colour range of the new Nike Air Max.

Caring for the Planet  – the 720 Air unit contains more than 75% recycled material

A truly sustainable shoe, encompassing Nikes view for the future and their goal of reducing their carbon footprint, while inproving performance for today’s and tomorrow’s athletes. By using recycled manufacturing off cuts, they are achieving their brand vision.

The 720 unit – unlimited prospects

Nike expect the 720 unit to feature in silhouettes across the whole Nike Inc portfolio, bring it’s unbeatable comfort to all.

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